Creating A Linkedin Landing Page

Focus on the job that needs to be done.

Creating a linkedin landing page.

A strong linkedin advertising campaign might use message matching where the linkedin ad and the corresponding landing page both share headline text images and or color schemes. Most saas products have a shared set of jobs that they enable their customers to accomplish. Promote their linkedin page or showcase page and drive members to follow their linkedin page with a single click on the ad from the desktop experience. Paid social traffic running ads on social media sites like facebook instagram twitter or linkedin is a kickass way to target people and communities who ll be particularly interested in your.

Drive brand awareness quality engagement with professional audiences by creating a linkedin company page. But this page also lets you present a fuller picture of yourself than your linkedin page can. Unless you re visiting as a job seeker there s not usually a ton you can do on a company s linkedin page. Explore how you can join conversations grow engage your audience.

Increase engagement with these three formats. Build and engage with your professional network. Access knowledge insights and opportunities. We ve highlighted how google shopify airbnb uber and salesforce use post click landing pages for their respective marketing campaigns.

In order for the landing page to fulfill its purpose you first need to drive traffic to it. And since it s easy to share the link with your mobile contacts you ll always be able to get the word out. Take a look at these 12 linkedin post click landing pages and use them for inspiration when designing your next page. Post a link to your lp on social networks like instagram or twitter with or without paying for an ad campaign.

This can be done in a few different ways. Creating a high converting landing page isn t as simple as writing a punchy headline and adding a few product screenshots. Lots of calls to action. You can follow them of course but to engage further you ll probably have to leave the site.

Mailchimp s mobile app lets you create a simple one click landing page where you can share updates about your business drive traffic to your social accounts and connect your payment platforms. Dynamic ads use linkedin profile data like photo company name and job title to personalize ads. 12 steps to create landing pages that convert. But as we ll explore below it s much better to create a standalone landing page that matches your ad copy and offers a clear call to action.

500 million members manage your professional identity. Let s take a look at several linkedin landing pages their corresponding ads and evaluate how well each example persuades visitors to take action.